Moosend Review (2023): Details, Features & Pricing

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BIM Score
4.54/5
BIM Score is our proprietary scoring system based on big data, artificial intelligence, and professional measurement that helps us evaluate each software or service on a scale of 1 to 10. The score is based on the software’s functionality, online popularity, price, brand reputation, other expert and user reviews, etc.
* Based on 1009 Ratings and Reviews Scanned and Analyzed

Moosend Review: Details, Features & Pricing

Visitors: 431 K
BIM Score
4.54/5
BIM Score is our proprietary scoring system based on big data, artificial intelligence, and professional measurement that helps us evaluate each software or service on a scale of 1 to 10. The score is based on the software’s functionality, online popularity, price, brand reputation, other expert and user reviews, etc.
* Based on 1009 Reviews Scanned and Analyzed

Moosend Review

The Bottom Line: Easy-to-use email marketing platform perfect for budget-minded businesses seeking industry-leading features without a heavy price tag.

Despite the limited integrations and form templates, Moosend has a lot to offer small businesses and entrepreneurs. Considering its price and advanced features, I wouldn’t overlook Moosend when deciding on the right email marketing service for your business. the fact that all plans have unlimited emails is a real advantage, and you don’t have to put up with any annoying branding on your emails.
One of the most commonly discussed drawbacks of the platform is that it only offers email marketing and marketing automation options, leaving some essential tools – such as CRM – behind.
While this may be true, Moosend offers many integrations that cover everything from social media reporting and advertising to the most popular CRM platforms, CMS tools and list validation options.
Another drawback is that the platform doesn’t have many native integrations or built-in SMS marketing tools.
Cons aside, Moosend is one of the most affordable email marketing and marketing automation platforms that offers many features at a price that won’t blow your marketing budget.
  • Overall - 91%
  • Ease of Use - 93%
  • Features - 87%
  • Customer Service - 88%
  • Value for Money - 90%
  • Likelihood to Recommend - 91%
Pros
  • Free trail includes most of the features found in paid plans.
  • The user-friendly interface and features such as mailing lists, automation and landing pages are very easy to use.
  • Robust automated workflow relative to similarly priced competitors.
  • Create unlimited custom data fields and segments on this platform.
  • Web tracking takes Moosend's marketing automation, segmentation and analytics to another level.
  • Great delivery rates.
  • Reporting tools and analytics provide you with detailed reports on your campaigns, including every action taken by your users.
Cons
  • No free plan.
  • No CRM function provided.
  • Third-party integration in Moosend is limited when compared to other competitors like ConvertKit, Constant Contact, etc.

Provider Details

Year Founded: 2012
Founded Date: Mar 1, 2012
HQ Country: United Kingdom
Headquarter: London, England, United Kingdom
Full Address: Tallis House, 2 Tallis Street, London, England, United Kingdom
Employees: 11-50
Phone: +44 20 3514 6877

Moosend Screeshots

What is Moosend?

Moosend is a powerful email marketing platform with world-class features, state-of-the-art marketing automations, and an award-winning user interface. Use it to manage multiple email campaigns and mailing lists, as well as design and send striking, and responsive newsletters created on the built-in campaign editor. Upgrade your marketing campaigns with intelligent email automation, personalization tags, landing pages, subscription forms, and meaningful campaign reports.

 

Key Moosend Features

There’s a drag-and-drop email editor, data analytics, and plenty of segmentation options too.

Unlike other basic email marketing solutions, Moosend even allows you to design entire sales funnels with triggers to determine what should happen when certain actions take place in your campaign. Just some of the features you can expect include:

  • Intuitive email marketing interface
  • Custom sign-up forms and landing pages
  • Advanced personalization for segments
  • Weather-based recommendations
  • Product recommendations
  • Intelligent email list segmentation
  • Stunning range of responsive templates
  • Email marketing funnels and workflows
  • Analytics and reports
  • Ultra-fast loading pages
  • GDPR compliance
  • Anti-bot protection
  • Various integration options
  • A/B testing
  • Export reports
  • SMP service

 

Moosend Integrations

Moosend offers 39 native third-party integrations which is very limited relative to its competitors. For example, Mailchimp currently offers over 250 built-in integrations. Moosend has partnered with PieSync and Zapier, which allows users to connect with hundreds of different applications, but an additional subscription is required to leverage this. Below are some of Moosend’s integrations:

  • Convertful
  • Drupal
  • Magento
  • OpenCart
  • PrestaShop
  • Salesforce
  • Verifybee
  • WooCommerce
  • WordPress

Best For

We recommend Moosend if:

  • You’ve got some tech or coding knowledge — customers have complained that it’s got a bit of a learning curve
  • You’ve got a bit of experience with more complicated user interfaces
  • You have an online business of any size — if you’re just starting, you can use the Free plan, and if your business is already booming, just contact their sales team for a custom quote
  • If you’re only looking for an email marketing tool and a landing page builder — Moosend doesn’t have other features such as affiliates
  • Integrations are important to you — if having a newsletter service that integrates with other tools is essential, Moosend is the way to go

Moosend FAQ

What is Moosend?

Moosend is a powerful email marketing platform with world-class features, state-of-the-art marketing automations, and an award-winning user interface. Use it to manage multiple email campaigns and mailing lists, as well as design and send striking, and responsive newsletters created on the built-in campaign editor. Upgrade your marketing campaigns with intelligent email automation, personalization tags, landing pages, subscription forms, and meaningful campaign reports.

Which is better: Moosend vs Mailchimp?

Moosend is better. From templates to automation to deliverability, Moosend scores higher. In terms of Mailchimp’s functionality, Moosend is relatively polished. Frankly, Moosend wins this competition, hands down.

Is Moosend a CRM?

No, although Moosend does allow you to do some of the things that CRM platforms do. Most email marketing software has some CRM features. They let you manage and segment your contact list. This is important for sending targeted campaigns.

Moosend goes much further. It allows you to track what your contacts are doing on your website and use that data in your marketing campaigns. You can even use this information to rate your leads, which is what CRM and marketing automation platforms do.

However, Moosend only focuses on email interactions. A “complete” CRM, on the other hand, will track customers across all communication channels.

Is Moosend free?

No, there is no free version of Moosend, but there is a free trial for 30 days. Get a free 30-day trial here, no credit card required. That’s enough to fully test it and see if it’s a good fit.

Moosend is one of the most affordable companies in ESP. $9/month for 500 contacts and $7/month if billed annually for all features. Don’t let the price fool you. moosend is a great value for money. You get unlimited email, automated workflows, landing pages, forms, and a great drag-and-drop editor.

Who are Moosend's competitors?

Moosend competes with a variety of email marketing solutions that offer similar functionality. The best choice for you will depend on your budget and feature preferences.

Moosend’s top competitors are:

• AWeber
• Klaviyo
• Mailchimp
• Constant Contact
• MailMunch
• Mailshake
• Moosend
• SendPulse

Highlights

Related Categories

Email Management
Email Marketing
Marketing Automation

Top Used Industries

eCommerce
Information Technology and Services
Internet & Telecom
Manufacturing
Retail

Target Customers

Freelancers
Large enterprises
Mid-size businesses
Small Businesses (1-50 employees)

Target Market

Asia
Europe
North America
South America

Top 5 Countries

Ecuador
Greece
India
United Kingdom
United States
Top 5 Countries CTR: 60%

Languages Supported

English

Deployment & Support

Supported Devices

Web

Support

Chat
Email/Help Desk
Knowledge Base
Phone Support

Training

Documentation
In Person
Videos
Webinars
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Moosend Pricing Plans

Yes, has free trial

Free Trial

Other
$0 Other
  • ✓ No Credit Card Required
  • ✓ Unlimited Emails
  • ✓ Automation Workflows
  • ✓ 1x Landing Page / 1x Form
  • ✓ AI-Engine Product Recommendations
  • ✓ Basic Templates
  • ✓ Conditional Content
  • ✓ Countdown Timers
  • ✓ Custom-Coded Templates
  • ✓ Email Newsletter Builder

Pro

Usage Based (Starts at)
$9 Monthly
  • ✓ AI-Engine Product Recommendations
  • ✓ Automation Workflows
  • ✓ Basic Templates
  • ✓ Unlimited Emails
  • ✓ SMTP Server
  • ✓ Conditional Content
  • ✓ Countdown Timers
  • ✓ Custom-Coded Templates
  • ✓ Email Newsletter Builder
  • ✓ Landing Pages / Forms

Enterprise

Other
Custom for pricing
  • ✓ Account Manager
  • ✓ AI-Engine Product Recommendations
  • ✓ Automation Workflows
  • ✓ Dedicated IP
  • ✓ Email Newsletter Builder
  • ✓ Custom-Coded Templates
  • ✓ Unlimited Emails
  • ✓ SMTP Server
  • ✓ SSO & SAML
  • ✓ Priority Support

Moosend Review

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